Hi there, you may remember me from the appearances on https://crmtipoftheday.com and https://crm.audio. Over the years these became [somewhat] recognisable brands in our small but tight-knit CRM Dynamics 365 CE Power Platform community. We have pins, buttons, and stickers to prove it.

I’ve been asked a few times to share what’s involved in building a brand like this. It’s time to tell the story.